Brand Stories

যে ভুলে Kodak হারিয়েছে পৃথিবী, সেই ভুল আজও হাজার কোম্পানি করছে।

প্রতিটি post headline-ই hook। story list থেকে আপনার দরকারি case study বেছে পড়ুন।

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All Brand Stories
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Case 192 Case
INDIA Food
Sports energy drink pioneer
Sports energy drink pioneer
Case 193 Case
INDIA Food
১০০ বছরের restaurant chain যে packaged food হলো
১০০ বছরের restaurant chain যে packaged food হলো
Case 233 Case
GLOBAL Food
"আমাদের pizza খারাপ" — সততা brand বাঁচাল
"আমাদের pizza খারাপ" — সততা brand বাঁচাল
Case 234 Case
GLOBAL Food
New Coke disaster থেকে শিক্ষা
New Coke disaster থেকে শিক্ষা
Case 235 Case
GLOBAL Food
Worst product launch — 79 দিনে ব্যর্থ
Worst product launch — 79 দিনে ব্যর্থ
Case 236 Case
GLOBAL Food
Pepsi Challenge — blind test marketing
Pepsi Challenge — blind test marketing
Case 237 Case
GLOBAL Food
Hamburger stand থেকে global empire
Hamburger stand থেকে global empire
Case 238 Case
GLOBAL Food
৬৫ বছর বয়সে Colonel Sanders শুরু করলেন
৬৫ বছর বয়সে Colonel Sanders শুরু করলেন
Case 239 Case
GLOBAL Food
Most locations → declining franchise crisis
Most locations → declining franchise crisis
Case 240 Case
GLOBAL Food
$0.05 coffee markup → premium lifestyle brand
$0.05 coffee markup → premium lifestyle brand
Case 270 Case
GLOBAL Food
British chocolate heritage American company কিনল
British chocolate heritage American company কিনল
Case 271 Case
GLOBAL Food
Baby food থেকে world largest food company
Baby food থেকে world largest food company
Case 301 Case
বাংলাদেশ Food
Clean food movement pioneer
Clean food movement pioneer
Case 302 Case
বাংলাদেশ Food
BRAC premium dairy expansion
BRAC premium dairy expansion
Case 303 Case
বাংলাদেশ Food
Halal processed meat pioneer
Halal processed meat pioneer
Case 310 Case
INDIA Food
Social activism through tea — unusual brand
Social activism through tea — unusual brand
Case 311 Case
INDIA Food
150 year tea brand in India
150 year tea brand in India
Case 312 Case
INDIA Food
Premium tea — regional to national
Premium tea — regional to national
Case 313 Case
INDIA Food
Quality tea brand story
Quality tea brand story
Case 314 Case
INDIA Food
Mahashian di Hatti — 100yr spice brand
Mahashian di Hatti — 100yr spice brand
Case 315 Case
INDIA Food
MDH competitor — similar success story
MDH competitor — similar success story
Case 316 Case
INDIA Food
Masala brand that survived noodle ban
Masala brand that survived noodle ban
Case 317 Case
INDIA Food
HUL brand — 90yr jam heritage
HUL brand — 90yr jam heritage
Case 369 Case
GLOBAL Food
Potato chip revolution in India
Potato chip revolution in India
Case 370 Case
GLOBAL Food
Desi snack beat international brands
Desi snack beat international brands